Welcome to Nouvelle Nomad
Vintage Moroccan Rugs & Artisan Made Wares
Marrakech | Melbourne
Hello! I'm Bridget.
I founded Nouvelle Nomad back in 2016 as a way to share the joys of travel and adventure while collecting these beautiful handwoven treasures along the way.
Stepping out on my own business start-up journey after a 15+ career in big brands and major retailers - I set out to create a brand that was all about slow and mindful sourcing practices, celebrating the beauty of handmade, and repurposing the beautiful treasures that already exist in this world rather than producing more.
Partnering with local family businesses, artisan makers and specialist carpet traders here in Morocco to source this unique collection from the traditional handcraft regions of the mountains, the deserts, the carpet auctions and the souks.
Always with the same ethos in mind - a focus on authentic vintage and sustainably handmade artisan wares direct from the makers.
Over the last 7 years Nouvelle Nomad has been more than a business to me - it's been a community and a way of life that started while on my own nomadic adventure. Exploring, traveling and discovering all that this beautiful, welcoming and diverse country has to offer.
The connections and friendships formed to people and places, Marrakech's creative community, and the vibrancy of the city that has been my second home keeps me forever inspired.
I hope that you'll find something in the collection that sparks joy in you, reminds you of your own travels, or that adds a touch of adventure to your home.
Connect with me here on instagram where I love sharing the journey.
And get in contact any time if you have any questions about the collection or need some help with your selection.
Or if you're passing through the same part of the world as me, say hello!
I look forward to hearing from you
Founder - Nouvelle Nomad
Business & Brand Consulting - bridgetjohn.com.au
Every rug in our collection has a unique story to tell, full of history and character. One of a kind artworks - mostly aged between 30 - 80 years old. Handwoven by the women of the various Berber tribes and traditional handcraft regions of Morocco.
Sourcing our rugs is a slow and mindful process - taking the time to carefully select each of our pieces for their uniqueness, quality and design. With the modern Australian home and lifestyle in mind.
We're a business committed to our ethical practices and sustainability values.
- Buying vintage closes a loop and makes the most of a beautiful resource that already exists in this world rather than producing more. The ultimate in sustainable homewares.
- We work directly with traditional artisan makers who are masters of their craft. Using up-cycled textiles and sustainable materials to produce our products.
- As member of 1% for the Planet, 1% of every sale is pledged towards environmental projects through the organisation's approved NFPs and charities. With last year's funds spent on native tree planting and carbon offset projects through Greenfleet.
- We also love to give back to the communities that welcome us by supporting local charities in both Morocco and Melbourne.
The connections and relationships built over the years through business and travels are everything. Nouvelle Nomad exists because of these friendships, the face to face time spent together, and the knowledge that has been generously shared.
Paying fair prices for our products, and transparency of how and where we source has always been important. Continuing to work with carefully selected partners and suppliers that share our values since launching in 2016.
We're always actively working through ways to lighten our footprint, choosing the more sustainable options that reduce waste and emissions from travel, packaging and logistics.
As a member of 1% for the Planet, 1% of revenue is pledged towards environmental causes through the program's approved charities and not for profits.
And reduce our impact by supporting native tree planting projects with Greenfleet
A few causes and not-for-profit organisations in Morocco that I love to support and that you may want to directly support too are:
The Amal non profit in Marrakech. Empowering women through culinary skills, and regular food drives for local families in need. (You should visit their lovely restaurant in Marrakech next time you're there!)
Get In Contact
For press, partnerships, wholesale and trade enquiries please contact me via the form below or email: email@example.com
For business & brand consulting visit bridgetjohn.com.au
I look forward to hearing from you soon!